Tavus - Developer Portal
Tavus Developer Portal is a platform that helps developers test and integrate Tavus video generation API. When I joined the project, the experience was fragmented and confusing. My goal was to redesign it into a clear, fast, developer-first product.
01
Used a design thinking approach from research to delivery. Each stage included iterative feedback, testing, and refinement.
02
The original portal was confusing and slow, with unclear structure and missing feedback mechanisms. Users didn’t understand what they could do or how to start.
Main issues:
Poor onboarding and long load times
Hidden key actions like “Create Replica”
No error feedback or analytics
Not mobile-friendly
03
I restructured navigation, added analytics, and designed a lightweight playground for quick testing.
The portal became simpler, faster, and more intuitive for all user levels.
04
Interviews with developers and product leads helped define goals, needs, and common frustrations. Personas guided feature prioritization and interface clarity.
Key insights:
Need for fast API testing and debugging
Desire for visual feedback on results
Preference for simple UI with advanced options
05
The old architecture felt chaotic. I reorganized content around user goals to reduce friction and highlight key actions.
06
I analyzed leading developer tools and AI platforms to define best practices in onboarding, API access, and usability.
The goal: powerful features with minimal complexity.
07
Wireframes helped test navigation and flows.
Clarity and focus became the main design principles.
08
Interactive prototypes validated speed, logic, and usability before final UI development.
09
Usability sessions with engineers and early users refined the design.
What improved:
Easier access to core features
Clearer CTAs
Better error explanations
Strong validation of the playground
Real feedback shaped the final product.
